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A/B Testing: What is it and what can it do?

In UX Methods by Editorial TeamLeave a Comment

Flickr image: Two Loners, by Cass A/B, or split testing, offers you a way to test out different course design ideas you have, and to see how your students understand them. It basically consists of comparing two versions of a course component, and seeing which one works best for your learner.  We started the LX Design blog to explore how …